Hello and welcome to my personal website!

I'm Yuki, a passionate data analyst with a strong background in data visualisation, statistical modelling, and project management. My journey into the world of data is rooted in my early experiences in marketing and creative strategy, where I developed a keen interest in uncovering insights and telling compelling stories through data. These roles allowed me to harness the power of data to drive effective marketing campaigns and innovative projects, ultimately leading me to focused on data analysis.

Before transitioning to data analytics, I was deeply involved in visual storytelling and video production. This role allowed me to develop a unique insight into storytelling, enabling me to convey powerful product stories and campaign messages. My experiences in advertising, public relations, and market research provided me with a strong foundation in understanding audience behaviour and preferences, which naturally led me to a career in data analysis where I could further utilise these skills with data-driven insights.

I pursued my MSc in Big Data and Digital Futures at the University of Warwick, where I honed my skills in R language, Python, Tableau, and Microsoft Azure. I focus on quantitative research in social science and are willing to address issues in this digital age. My work aims to bridge the gap between data and decision-making, transforming complex data into actionable insights.

Thank you for visiting my website. I invite you to explore my projects and experiences to learn more about my work and insights.